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Workshops, prices per square metre, custom order lead times, and everything you need to know about importing zellige to the UK or US.
Omar Benali· Sahara & Southern Routes Editor
A former desert driver turned writer, Omar has guided and travelled the routes from Ouarzazate to Merzouga and Zagora for years. He writes about the Sahara, kasbah roads and the Draa and Dades valleys. Ouarzazate · 14+ years covering Morocco
Published 25 June 2025 Last updated 9 May 2026
The short answer: go to Fes. Almost every authentic zellige tile produced in Morocco comes from the Ain Nokbi district — a sprawling neighbourhood of kilns and cutting workshops about two kilometres north of the medina walls, where the craft has been practised continuously for more than a thousand years. If you want to buy tiles at source, inspect quality in person, or commission a custom mosaic panel, Ain Nokbi is where you need to be.
This guide covers the four main ways to buy zellige — Ain Nokbi workshops, medina tile shops, showrooms elsewhere in Morocco, and online exporters — with honest price ranges (in MAD and approximate USD), what to ask before you commit, and how international freight works for a product that is heavy, fragile, and worth transporting correctly.
Each channel suits a different buyer. Here is where each one makes sense.
| Source | Best for | Indicative price | Notes |
|---|---|---|---|
Ain Nokbi district, Fes | Custom orders, large quantities, direct factory pricing | 350–900 MAD / sqm | Morocco's zellige production heartland; dozens of workshops accept walk-in visits |
Fes medina tile shops | Small quantities, ready-made panels, tourist-friendly | 600–1,500 MAD / sqm | Convenient for smaller pieces or single decorative panels; expect markup over factory price |
Marrakech & Casablanca showrooms | Colour samples, interior design support | 900–2,000 MAD / sqm | Better for project consultations; stock tiles only, no on-site cutting |
Online exporters | International shipping infrastructure already in place | Variable + freight | Verify samples before committing; quality varies widely between suppliers |
Ain Nokbi is industrial in the best possible sense. You will find low-slung workshops open to the street, cloaked in the faint smell of wood smoke from the kilns, with artisans sitting cross-legged on reed mats, tapping out tesserae with a short-handled pick called a menqach. Each cut is angled so the tile sits slightly raised at the centre — the characteristic wobble of genuine zellige that catches the light differently from machine-made alternatives.
Most workshops display colour boards with 80 to 200 glaze options. Standard colours (cobalt blue, ivory, terracotta, deep green) are always in production. Bespoke or unusual shades — dusty rose, sage, charcoal — may require a glaze test batch, which adds one to three weeks. If you are visiting in person, bring a phone with reference images of your project and be specific about grout line colour too, because it changes the overall tone of a panel dramatically.
Getting there from the medina: a petit taxi from Bab Guissa to Ain Nokbi costs around 20–30 MAD and takes 10 minutes. If you are on foot, the walk north from the medina walls is about 30–40 minutes. Most workshops are open Saturday through Thursday, roughly 8 am to 5 pm. Fridays are quiet. Unannounced visits are generally fine, though larger custom orders benefit from an appointment to ensure the right person is available.

Zellige panels are assembled face-down, then grouted and flipped — a process unchanged for centuries.
Zellige pricing is driven by three factors: pattern complexity, colour count, and piece size. A plain single-colour field (just squares or rectangles in one glaze) is the cheapest to cut and assemble — expect to pay from around 350–500 MAD per sqm ($35–$50) at an Ain Nokbi workshop. Step up to a traditional eight-pointed star with alternating colours and you are in the 600–900 MAD per sqm ($60–$90) range. Anything involving curved cuts — fountain basins, columns, domed niches — commands a premium because curved tesserae waste more material and take longer to cut precisely.
The jump between workshop pricing and medina shop pricing reflects a combination of retail markup, smaller batch sizes, and the cost of maintaining a tourist-accessible shopfront. For a bathroom renovation project of, say, 10 sqm, the difference between buying direct from Ain Nokbi versus a medina shop can easily be 3,000–5,000 MAD ($300–$500). That is meaningful — but if you are buying three decorative panels as gifts or samples, the medina shops offer convenience you will appreciate.
Always ask for a per-sqm price that includes grouting and crating. Some workshops quote tiles only; others include assembly into panels, grout, and basic wooden crating. Get the scope in writing. A WhatsApp message confirming the price and specifications in a language you can save is worth the effort.
Plain field tiles (from)
~350 MAD/sqm
Geometric patterns (from)
~600 MAD/sqm
Custom order lead time
4–8 weeks
Zellige ships well when packed correctly. Tiles travel individually wrapped in paper, stacked in double-walled cardboard boxes on a wooden pallet, and then crated. Most Ain Nokbi workshops have done this enough times to know what works; ask whether they export regularly and who their freight forwarder is — the answer will tell you a lot about their experience level.
From Casablanca port, sea freight to the UK typically takes 10–18 days and to the US East Coast around 18–25 days. Airfreight is available but the weight of zellige makes it expensive for anything beyond a few square metres. For a modest bathroom project of 8–12 sqm, LCL (less-than-container) sea freight from Morocco to the UK runs indicatively from £250–£400 depending on volume and destination port. US freight costs more; budget $350–$600 for LCL to a major East Coast port.
Import duties: Morocco has a trade agreement with the EU (Association Agreement) that gives Moroccan ceramic products preferential tariff treatment into the UK under the UK–Morocco Association Agreement. In practice, glazed ceramic tiles from Morocco enter the UK at 0% duty as of 2026, though you will pay standard VAT on import. For the US, check the current HTS code for ceramic mosaic tiles (typically heading 6908); there is no free-trade agreement with Morocco, so standard import duties apply. Have your supplier provide a certificate of origin.
Almost all authentic zellige is produced in Fes, specifically in the Ain Nokbi neighbourhood about 2 km north of the medina walls. This has been the craft's home for over a thousand years. Tile-making involves firing clay at high temperatures in wood-burning kilns, then hand-cutting each tessera with a pointed hammer — a skill passed down through apprenticeships. A handful of workshops also operate near Meknes and Safi, but Ain Nokbi remains the benchmark for quality and range.
Indicative workshop pricing in Ain Nokbi runs from around 350 MAD (roughly $35) per square metre for plain single-colour fields up to 900 MAD ($90) per sqm for complex star-and-polygon geometric patterns. Hand-cut curved pieces for fountain basins or column bases cost more due to labour intensity. Medina shops typically charge 600–1,500 MAD per sqm for ready-made tiles, while Marrakech or Casablanca showrooms command a further premium. Always request samples before committing to a large order.
Yes — it is routine. Zellige tiles ship internationally via full container load (FCL) or less-than-container load (LCL) freight from the port of Casablanca. Most Ain Nokbi workshops work with local freight forwarders who handle export documentation, and several established exporters specialise in European and North American projects. Tiles travel well when crated with foam separators; breakage rates on good pallets are typically below 3%. Budget for freight, destination import duties, and a project contingency of around 10% extra tiles for cutting waste.
A standard custom order — selecting your colour palette and geometric pattern — typically takes 4 to 8 weeks from confirmed deposit to ready-to-ship. Complex bespoke designs that require the workshop to cut a new pattern template can push lead time to 10–12 weeks. If you need specific Pantone-matched glazes, allow extra time for glaze tests. Rush orders are sometimes possible for an additional charge but depend on kiln availability. Always factor in 3–5 weeks of shipping time on top of production.
Zellige and encaustic (cement) tiles are often confused but are entirely different products. Zellige is a fired, glazed terracotta tessera hand-cut and assembled into geometric mosaics — it is a ceramic. Encaustic tiles are unglazed cement tiles pressed in moulds with coloured pigment; they are softer, more porous, and better suited to horizontal surfaces. Zellige is harder and more scratch-resistant but the grout lines of a mosaic panel mean it is rarely used on floors under heavy traffic. For walls, splashbacks, and outdoor fountains, zellige is the authentic Moroccan choice.
Yes — Ain Nokbi workshops welcome visitors, though the experience is more industrial workshop than polished showroom. You can watch cutters shaping tesserae on the floor, see mosaic panels laid face-down before grouting, and choose from boards of hundreds of glaze colours. Most workshops are open Saturday to Thursday, roughly 8 am to 5 pm. Getting there independently means a taxi from the medina (around 20–30 MAD) or a 30-minute walk. A guided tour of the craft quarters, including zellige, makes navigating the workshops and negotiating pricing considerably easier.
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